Thursday, July 18, 2013

Facebook mobile users up 20 percent in US and UK

19 hours ago

Facebook on smartphone

Reuters file

Facebook has been working hard to convince advertisers about its reach on mobile phones.

The number of users accessing Facebook via their mobile phones in June jumped around 20 percent in the United States and Britain, Facebook said Wednesday, touting its appeal for brands trying to reach consumers during the summer months.

Created in a Harvard dorm room in 2004, the world's largest social network has moved to reposition its business for a world in which consumers' primarily access the Internet via small-screened smartphones rather than computers.

The strategy has started to pay off, with the group's results for the first three months of the year showing mobile advertising revenue gaining momentum and accounting for 30 percent of Facebook's overall ad revenue in the first quarter.

On Thursday, the group said its mobile monthly active users had increased by 18 percent in the United States and by 22 percent in Britain in June compared with the previous year, as brands seek different ways to reach consumers who are often on holiday and not interacting with their usual media.

"We see this as a fantastic opportunity with empirical evidence of people staying engaged on mobile phones and using Facebook," James Quarles, regional director for Britain and Southern Europe, said.

"As people are away and on holiday, it provides a different opportunity for brands to think differently about Facebook."

Though advertisers are keen to harness the boom in mobile phones, few have perfected the art of using mobile devices to target adverts to consumers, with a discrepancy remaining between the amount of time consumers spend on their mobile devices and the advertising dollars companies spend there.

Facebook is seen as one of the most likely ways for mobile advertising to succeed.

"When people are that engaged, checking their Facebook 14 times a day, if advertisers can deliver the right message to the right audience you can really see some business impact," Quarles said.

Copyright 2013 Thomson Reuters.

Source: http://feeds.nbcnews.com/c/35002/f/663301/s/2ecedd6a/l/0L0Snbcnews0N0Ctechnology0Cfacebook0Emobile0Eusers0E20A0Epercent0Eus0Euk0E6C10A66870A6/story01.htm

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Wednesday, July 17, 2013

Sorry, single ladies: Adam Levine engaged to model

FILE - This Feb. 5, 2013 file photo shows model Behati Prinsloo at the Oxygen Network's "The Face" premiere party in New York. Adam Levine?s representative confirmed Tuesday that the Maroon 5 singer is engaged to model Behati Prinsloo. The couple started dating last year. The 34-year-old singer proposed to 24-year-old Prinsloo in Los Angeles this weekend. (Photo by Evan Agostini/Invision/AP, File)

FILE - This Feb. 5, 2013 file photo shows model Behati Prinsloo at the Oxygen Network's "The Face" premiere party in New York. Adam Levine?s representative confirmed Tuesday that the Maroon 5 singer is engaged to model Behati Prinsloo. The couple started dating last year. The 34-year-old singer proposed to 24-year-old Prinsloo in Los Angeles this weekend. (Photo by Evan Agostini/Invision/AP, File)

NEW YORK (AP) ? Sorry, ladies, but Adam Levine is off the market.

The Maroon 5 singer's representative confirmed Tuesday he's engaged to model Behati Prinsloo.

Levine proposed to Prinsloo over the weekend in Los Angeles. The couple started dating last year. The singer's rep says the 34-year-old Levine and the 24-year-old Prinsloo recently reunited.

Prinsloo is from Namibia and models for Victoria's Secret. Levine also is a judge on the NBC singing series "The Voice."

The Grammy Award-winning Maroon 5 last year released its fourth album, "Overexposed." It features the hits "Payphone," ''One More Night," ''Daylight" and "Love Somebody."

People magazine first reported the engagement.

___

Online:

http://www.maroon5.com/home

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/4e67281c3f754d0696fbfdee0f3f1469/Article_2013-07-16-People-Adam%20Levine/id-016b8bdd556e45f8ae8ccea1f2347b5d

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PFT: Cruz thinks he took less than he deserves

San Francisco 49ers quarterback Kaepernick scrambles away from Green Bay Packers Neal in their NFL NFC Divisional playoff football game in San FranciscoReuters

On Tuesday, 49ers inside linebacker NaVorro Bowman appeared on NFL Network?s ?NFL Total Access,? and the topic of Colin Kaepernick?s Miami Dolphins cap?was broached.

NFL Network analyst Willie McGinest asked Bowman if he had indicated to Kaepernick that wearing another club?s hat wad disrespectful.

Here?s Bowman?s response, which he delivered?with a smile:

?This is a huge mistake by Kap,? Bowman said, per a short video clip on NFL.com. ?I am sure he understands that now. But in his defense, we?re young. In our era these days, we like to match our snapbacks with our outfits.?

After NFL Network analyst Warren Sapp joked about his outfit coordination, Bowman continued with his answer.

Again, he did it in a friendly tone.

?The hats now these days are very important to the outfits, man,? Bowman said. ?Kap, I understand what you did, but let?s stay away from the NFL teams. Go to the NBA, go to college or the baseball hats.?

Sapp then asked Ravens wide receiver Torrey Smith, another guest panelist Tuesday, for his take on sticking to hats from other sports.

?That?s the rule, for the most part, to stay out of conversations like this,? Smith said as the panel laughed.

Source: http://profootballtalk.nbcsports.com/2013/07/16/victor-cruz-thinks-he-took-less-than-he-deserves/related/

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Nuance Voice Biometrics - Business Insider

Being forced to remember a variety of passwords and answers to security questions is a very time consuming and difficult task.?

Nunace, the voice recognition software company that helps power Apple's Siri virtual assistant, just unveiled its latest voice biometrics platform.

The platform enables people to access their accounts using only their voice, instead of needing to remember PINs, passwords, and answers to obscure security questions.?

"We?re trying to make interactions natural. the whole password, PIN, security question is very unnatural," Nuance solutions marketing manager Brett Beranek told Business Insider. "We don?t have many interactions with our friends and colleagues where we start that interaction with an interrogation process. It?s just not natural. That?s not how we interact with humans."

Right now, the main focus is on customer service experiences, like those you may have with your bank, cable provider, or wireless service provider over the phone.?

For example, private banking firm Barclays Wealth's customer service line listens to your voice to collect the unique characteristics that define it. It then creates a voiceprint to identify you in the future. Though, another option would be to enable the customer to say "My voice is my password" in order to gain access.

But Nuance's voice biometrics platform has use cases for more than just customer service call centers, Beranek said.?Its technology could easily be integrated into mobile apps, websites, smartphones, smartwatches ? you name it.?

Source: http://www.businessinsider.com/nuance-voice-biometrics-2013-7

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Tuesday, July 16, 2013

Brain discovery could help schizophrenics

[unable to retrieve full-text content]The discovery of brain impairment in mice may eventually lead to better therapies for people with schizophrenia and major depression.

Source: http://feeds.sciencedaily.com/~r/sciencedaily/mind_brain/depression/~3/QsZg0CJzr5Q/130715105650.htm

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I Bet I Can Freeze A Battle Cry For 25 Million Years, Says Biologist E.O. Wilson

The world's most famous ant-scholar likes to daydream. "So much good science ? and perhaps all of great science," he writes in his new book "has its roots in fantasy."

Here's his.

After seeing Jurassic Park, where scientists clone dinosaurs from the blood of ancient dino-biting mosquitoes,Wilson thought: Hmmm, that's a little far-fetched, but I bet I can do a version that might be "really and truly possible."

He was having lunch with the author of the film, Michael Crichton, (who also wrote The Andromeda Strain and TV's ER) when he outlined his plan. I can imagine Crichton leaning in, itchy with expectation. Nobody knows ants like Wilson. And Wilson likes to live dangerously (especially in his head).

Here's Wilson's idea.

For years, he'd worked at Harvard's Museum of Comparative Zoology, which houses one of the greatest ant collections in the world. In his younger days, he'd done field work in the Dominican Republic, where he found a bunch of ants in amber. He brought his discoveries back to Cambridge and learned they were 25 million years old.

Twenty-five million years doesn't get us back to the age of the dinosaurs, (that's 100 million years ago) but still, it's a big jump, and when Wilson cracked open those glistening amber droplets, he found a bunch of ancient little lady ants, new to science, that he called Azteca alpha.

? What if I could create a 25 million-year-old false alarm?

He studied them, and found they most closely resembled a modern species found in Peru, southern Brazil, and perhaps Central America, called Azteca muelleri. This modern ant, Wilson told Crichton, appears "to be a direct evolutionary descendent or otherwise close relative of Azteca alpha," which means these modern ants may have a lot of behaviors in common with their great, great, great etc. grandmas.

And so ... ? (I imagine Crichton thinking ... )

Well, (I imagine Wilson answering), what if I could create a 25 million-year-old false alarm?

What?

These modern ants are well known for their alarm signals when their nests are invaded. As soon as an attack begins Azteca muelleri soldiers give off a shout (kind of like Paul Revere's "The British are coming! The British are coming!") ? which they do in antspeak, that is, with specific chemical smells. Their warning, Ed said, relies on "large quantities of pheromones, acrid-smelling terpenoids, which they release into the air to alarm nestmates."

Ed's Naughty Idea

Wilson's naughty idea assumed that the ancient ants stored the same pheromone in their bodies way back then. And he told Michael Crichton it might be possible to break into some of those still preserved amber droplets, surgically invade the ancient ant inside and "extract remnants of the [alarm] pheromone from Azteca alpha remains ... "

And then ... ?

Then he would take the extract to, say, southern Brazil, inject the smell into a modern nest and see if it set off the alarm, sending modern ants scurrying frantically to defend their nest ... the delicious part being, not only would it be amazing if the alarm still worked, but, as he told Crichton, "I could deliver a message from one ant colony to another across a span of 25 million years."

Cool idea, no?

Crichton wanted Wilson to do it. But Wilson said he didn't have the time, not then, but he might try later. Years passed. Crichton died in 2008. Wilson still hasn't found the time.

In his new book he says this experiment has a bit "too much of the circus trick and too little of real science" to be worth taking the trouble, but this is the same guy who, in the 1950s, having discovered the ant gland that produces odor trails, dabbed his finger with invisible ant attractant and wrote his name ? in longhand ? on his lab desk and then gleefully watched as thousands of ants rushed across his desk to spell "Ed Wilson" with their bodies.

Ed Wilson knows how to get silly. "Daydream a lot," he advises young scientists in his book. "Make it a practice to indulge in fantasy." So it'll happen. One day, one of his army of former students will say, "Oh, Ed, I'm going to Brazil," and Ed will close his eyes, and start smiling ...

For my favorite example of E.O. Wilson being bad, check out the time he dabbed a live ant with an "I'm dead" smell. The ant had a very peculiar day. We talked about it on All Things Considered in 2009. Wilson's new book is called Letters to a Young Scientist. It's a very personal (and therefore rich with autobiographical sketches from his boy scouting days, research trips, on-campus intrigues) aimed at any young college student thinking about a career in science.

Source: http://www.npr.org/blogs/krulwich/2013/07/15/202345271/i-bet-i-can-freeze-a-battle-cry-for-25-million-years-says-biologist-e-o-wilson?ft=1&f=1007

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Muirfield produces the worthiest of Open champs

GULLANE, Scotland (AP) ? From behind the 18th green, Paul Azinger stared out toward a golf course where he nearly won a major title, where so many greats of the game have carved their names on the claret jug.

Sure, it's a classic links layout ? right by the sea, filled with inexplicable humps in the fairways, terrifying bunkers stuck in the strangest of spots and knee-high grass ready to punish a wayward shot.

But Muirfield is different.

There are all those quirky elements that make it worthy of a British Open. There's just ? uhhh, how should we put this? ? not TOO many of them.

"It's not a luck-fest out there," Azinger said Monday, as the world's top golfers arrived en masse to prepare for the third major of the season. "If you make the ball do what you want it to do, you'll play well."

Maybe that's the reason the roster of winners looks more like a who's who of the sport.

Harry Vardon. Walter Hagen. Gary Player. Jack Nicklaus. Lee Trevino. Tom Watson. Nick Faldo. Ernie Els.

And let's not forget Harold Hilton, James Braid and Henry Cotton.

Of the 13 players to win the Open at this course east of Edinburgh, 11 are enshrined in the World Golf Hall of Game (and you can make a pretty strong case that another, Ted Ray, should be). Only Alf Perry looks a bit out of place on this elite list, and even he was a three-time member of Britain's Ryder Cup team in the 1930s.

Not a stiff in the bunch.

"That's not a fluke," Faldo said. "You have to have a good mind game. You have to know where you're going to land it, where the next bounce is and where the run is."

And, of course, have the ability to pull it off.

Faldo recalled his second victory at Muirfield in 1992, with Fanny Sunesson on the bag.

"That's what we worked out so well," he said, "where to land the ball 20 yards short of the green, which way it would kick, and obviously where it would stop. That's part of the calculations. But you've got to land the ball from A to B first. And that has to be a solid shot. If that's a mis-hit, the ball doesn't react close to what you intend. You look at all those guys, we all hit it pretty darn solid in our era."

At the other eight courses in the Open rotation, that's not always the case.

A crazy bounce here. An unexpected roll there. Suddenly, the door is open for an improbable winner, someone like Ben Curtis or Todd Hamilton.

Muirfield is more straightforward, with few blind shots, and the way it's laid out ? with two loops of nine holes running in opposite directions ? evens out the devilish breezes, assuming they don't suddenly change directions during the course of a round.

"It's not going to bad luck you to death," said Azinger, who made that assessment even though he bogeyed the final two holes of the 1987 Open and lost to Faldo by a single stroke. "It's a terrific course."

Given what has happened here before, this would seem the most appropriate spot for Tiger Woods, ranked No. 1 in the world, to end the longest major-less drought of his career ? more than five years and counting. If not him, how about second-ranked Rory McIlroy, just 24 but already a two-time major champion and less than a year removed from his runaway victory at the PGA Championship?

But Woods is coming back from an injured elbow, so no one is quite sure what kind of shape he'll be in when the shots start counting for real at Muirfield. Even when healthy, the aura of invincibility he once held over the rest of the field has slowly faded away since the last of his 14 major titles at the 2008 U.S. Open.

Woods insisted Tuesday that his elbow is fully healed. Even though he shot his worst round as a professional at Muirfield, an 81 in miserable conditions during the third round of the 2002 Open, he has great respect for the course.

"I mean, look at the list of past champions, the number of Hall of Famers that have won here," Woods said. "You can't just hit one way. You have to shape it both ways and really control the shots. ... You're playing almost in kind of a circle, in a sense, because you've got so many different angles and so many different winds. You have to be able to maneuver the ball both ways."

That doesn't bode well for McIlroy. His game is in disarray after he switched to new clubs and a new ball this season, in addition to dealing with off-the-course issues involving his management team.

"I'm very surprised that just 11 months (since that eight-shot win at Kiawah Island) he would've become an afterthought," Azinger said. "He is adrift."

Woods still draws the biggest crowds, and there's no denying his fellow competitors keep an eye out for him on the leaderboard. But, while he's resumed his dominating ways in regular PGA Tour events since changing his swing and battling through well-documented personal problems, he no longer looks unbeatable on the biggest stages.

"Tiger is in a different mode where he's winning regular tournaments, but he gets to the majors and something happens," Faldo said. "The self-belief you have to have, maybe there's a little dent in there. He hits the wrong shot at the wrong time, where before Tiger would hit the right shot at the right time."

Azinger said Woods' issues are more physical than mental at the moment, all because of a body that seems to be aging much quicker than his still relatively young age (37).

"You can't play good golf," Azinger said, "with a bad elbow."

There's nothing wrong with McIlroy physically, but he's suddenly playing second fiddle to players such as Adam Scott and Justin Rose, the winners of the year's first two majors.

When Scott captured the Masters in a playoff, McIlroy was never much of a factor on the way to finishing 25th. When Rose held on to win the U.S. Open, the young Irishman limped to the end in 41st.

From Azinger's perspective, McIlroy lost the baseline on his game when he changed up all that equipment. When something goes wrong, he's not sure what might be contributing to the problem ? the club or the ball. He's trying to figure it all out again, and that's not easy to do when you're in the midst of the season, even for a player with his enormous skills.

Faldo, meanwhile, urged McIlroy to eliminate some of the distractions that have cropped up since he surged to stardom.

"You have a window of opportunity," the three-time Open champion said. "That's my only words of wisdom to Rory. You have, say, a 20-year window as an athlete. Concentrate on golf, nothing else. Hopefully when you retire, in your 40s or 50s, you have another 40 years to enjoy it. So just concentrate on golf."

Even if Woods falters again and McIlroy continues to struggle, Muirfield will likely produce a worthy champion.

That's just the way it goes at this place.

___

Follow Paul Newberry on Twitter at www.twitter.com/pnewberry1963

Source: http://news.yahoo.com/muirfield-produces-worthiest-open-champs-075426554.html

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